Servicing the Heuer De Luxe “Self Winding” Wristwatch Caliber A. Schild 1361

This wristwatch, while showing signs of its age and use, embodies the charm and character that only decades of wear can impart. The dial showed some slight fading and discoloration, adding to its vintage appeal. The watch movement required some minimal repair. The movement was cleaned, lubricated, and adjusted, ensuring it keeps time accurately. Servicing a watch goes far beyond merely running it through a cleaning machine. It involves a meticulous process that includes polishing the jewel holes to ensure smooth operation and inspecting all wheels and pivots for wear or damage. Each component must be carefully examined and maintained to ensure the watch functions accurately and reliably. This comprehensive approach ensures the longevity and precision of the timepiece.
About the Heuer De Luxe
The Heuer De Luxe is a lesser-known model in the early history of Heuer (now TAG Heuer). The De Luxe was designed as an elegant dress watch, appealing to customers seeking something a bit more special than an ordinary everyday watch.
The Movement
The Heuer De Luxe usually housed generic but high-quality movements sourced from respected Swiss manufacturers. This model used the A. Schild 1361, an automatic movement operating at a frequency of 18,000 bph. The AS 1361 was widely used in wristwatches during the mid-20th century, particularly in dress watches that required a reliable, compact movement.
Get Started on the Repair of your Vintage Heuer
If you would like to initiate the repair of your vintage timepiece contact me directly, or visit getting started.
For additional information on watches we work on please visit these pages: Vintage Rolex repair— Vintage Breitling repair —Vintage Omega repair — Vintage Heuer repair —Bulova Repair, and Pocket Watch Repair. See my FAQ for additional information, and visit Watch Repair Case Studies.














